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The BlogHer Business Conference will take place on Thursday, August 5th.
Now in its fourth year, the BlogHer Business Conference is an annual "crash course" on best practices for reaching the most influential and powerful consumers -- women online -- in the quickly evolving social media world.
Attendees find themselves on fertile ground for innovative ideas, interacting with a mix of social media experts, business bloggers, and brand marketers who have experience building campaigns and working in social media environments.
BlogHer Business presents case studies that look at social media campaigns from a 360° perspective, including the insights of the companies, agencies and targeted bloggers involved! BlogHer Business kicks off each year with a data-driven review of the state of the Blogosphere, based on its exclusive commissioned study focused on the shifts in media usage among women online.
The BlogHer Business audience is comprised of several key groups:
Brand marketers working within corporations
Communications/PR professionals
Media buying executives
Business bloggers/social media consultants
This event is kept at a smaller size (~200 attendees) to facilitate deeper discussion and more valuable networking.
Founded in February 2005 by Elisa Camahort Page, Jory Des Jardins and Lisa Stone, BlogHer’s mission is to create opportunities for women who blog to pursue exposure, education, community and economic empowerment. BlogHer is the leading participatory news, entertainment and information network for women online and creates opportunities for its members via a community hub (http://blogher.com), annual conferences and a publishing network of more than 2,500 qualified, contextually targeted blog affiliates. BlogHer provides the highest quality content on a range of topics, with all blogs continually edited to meet strict editorial standards, including content quality, category relevance and blog frequency.
